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The Value Flywheel Effect Book

Power the Future and Accelerate Your Organization to the Modern Cloud with ‘The Value Flywheel Effect’
BY DAVID ANDERSON with Mark McCann and Michael O’Reilly

The Value Flywheel Effect Press Release

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In The Value Flywheel Effect, David Anderson enables leaders to create an adaptive organization. By building upon embracing strategic thinking, team focus, and reduced time to value to drive business results. And combining the power derived from the Value Flywheel and the situational clarity provided by Wardley Mapping, organizations are able to sense and respond to change. And easily navigating the rough waves ahead. Which includes migrating to the cloud and serverless. 

The Value Flywheel Effect by the team at The Serverless Edge

About the Value Flywheel Effect book

Technology is moving fast. And current business/IT strategies are not keeping up. The relationship between businesses and technology must evolve to survive the next wave of transformation. The book enables leaders to create an adaptive organization. By building upon embracing strategic thinking, team focus, and reduced time to value to drive business results.

The Value Flywheel Effect is a technique already being used by next-generation leaders and companies to succeed in the modern competitive landscape. By combining the power derived from the Value Flywheel and the situational clarity provided by Wardley Mapping. This allows organizations to sense and respond to change and easily navigate the rough waves ahead. And this includes migrating to the cloud and serverless.

Every company that uses technology must act differently from the companies of yesterday. In The Value Flywheel Effect, David Anderson shows how to understand and utilize the socio-technical intersection between business, technology, and people. And he shows how to give your organization the edge it needs to navigate future challenges and build maximum situational awareness.

About the Authors

The Value Flywheel Effect at The Serverless Edge
Dave, Mark and Mike with copies of The Value Flywheel Effect

David Anderson, Mark McCann and Mike O’Reilly have been at the leading edge of the technology industry for over twenty years. They started as Software Engineers in Liberty Mutual. Dave has worked with Three, Nokia, and Ericsson in Telecoms. The team have worked with a wide range of technologies and techniques. From covering Architecture, Software Development, Leadership, AI/Analytics, and through to Cyber-Security. They pioneered the early phases of Public Cloud adoption at Liberty Mutual in 2013 and continued to drive the change. By creating the Serverless-First strategy in 2016, they achieved significant multi-million dollar business results. And they created a new, industry-leading engineering standard within Liberty. To lead a generation of architects to become cloud leaders in their own right.

Dave and Mark are members of the Wardley Mapping community. The Wardley Mapping community holds sessions/research groups to develop this strategic approach. In 2021, Dave, Mark and Mike parted from Liberty Mutual to explore the Serverless First journey across the industry. The Serverless Edge was formed to collate their thinking and work with clients and partners to prove the thinking in this book.

Dave works as a Technical Fellow with Bazaarvoice. And Mark and Mike are Senior Architects with Globalisation Partners.

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